Consumers are becoming increasingly conscious of the impact of their purchases – both environmental, social and ethical. It is perceived as a vote to how they want to see the future. Many brands around the globe are looking for eco-friendly clothing manufacturers specially in India to meet their production needs in sync with the growing demand of sustainable and ethical fashion. Today, we'll take you behind the scenes of Miho that has partnered with multiple small clusters and organization utilizing artisanal techniques like hand dyeing, knitting, stitching etc. and young creatives to create eco-conscious garments.
The Rise of Sustainable Fashion in India
Sustainable fashion is a significant global movement taking over India. India has a rich history of artisanal techniques and textile culture, making it a prime location for sustainable manufacturing and sourcing. We are in the journey of pushing and conquering milestones for our D2C kids' wear brand- Miho towards sustainability – extending our expertise for businesses in different categories.
Artisanal Techniques: The Loop Connection
One of the key factors that set us apart is our dedication to artisanal garmenting techniques like knitting and crocheting. Knitting and Crocheting are not only a centuries-old craft but also an eco-friendly method of textile/garment production. Here's how it ensures sustainable manufacturing:
Knitting and Crocheting allows for precision of material usage in creating garments, minimizing waste compared to traditional cut-and-sew methods. This only uses resources really required and saves landfills. This very well aligns with Miho’s commitment to reducing its environmental footprint.
The hands-on nature of knitting and crochet as techniques enables us to ensure top-notch quality in every piece produced translating to durable and long-lasting clothing, reducing the need for frequent replacements or wear and tear. They also really require very simple tools for handmade like hook and needles mechanized by simple machine options – both manual and electrical easing maintenance.
The perk of such techniques offering a degree of customization that is hard to achieve with mass-produced clothing is unmatchable. Miho works closely with our cluster and knitting partners to create unique, one-of-a-kind designs that are evergreen styles resonating with our brand's ethos.
The choice of natural fibres like pure wool, recycled cotton, bamboo and cotton in our knitting process ensures that our garments are free from harmful chemicals and allergens, making them safe for the wearer.
The USP of Ayurvedic Dyes or Ayurvastra:
Another aspect of Miho which adds to sustainability aspect are our dyes. Other than being Ayurvedic – i.e.., wellness promoting herb infused – these herbs are completely botanical. Which means – the bi products are completely bio degradable and non-toxic for both water and soil.
In fact, it acts as a manure and help plant grow!
The Miho Promise
Partnership with us is an eco-friendly clothing manufacturer in India that employs artisanal knitting techniques and try employing as many as women from NGOs or are underprivileged - for stitching is a testament to our commitment to sustainability of society. We believe in transparency, and we ensure that our manufacturing processes are not only environmentally conscious but also socially ethical. We collaborate with local artisans and craftspeople, providing them with fair wages and safe working conditions.
The Future of Sustainable Kids' Wear
As we continue our journey towards sustainable manufacturing, we remain committed to improving our practices and expanding our eco-friendly offerings. We aim to inspire other brands to follow suit and embrace sustainability as a core value.
In conclusion, the path to sustainable manufacturing is one that requires dedication, collaboration, and a deep-rooted commitment to environmental and ethical values. Miho’s journey, powered by the expertise of our eco-friendly clothing manufacturer in India and the use of artisanal techniques like hand dyeing, hand printing, knitting and crocheting, are substantial proof that fashion can be beautiful, functional, and sustainable all at once. Together, we can reshape the fashion industry for a brighter and greener future.